Why Apple is rotten to the core, an open letter to Apple’s Management


To whom it may concern in management,

I would like to say that I really wanted to have a good experience with buying an Apple product and have given you at least three different opportunities to give me a good experience.  In the last 60 days I have bought an Apple iPhone 3G 16GB, accessories for the iPhone, Macbook Pro 17”, Extended Care Package for the Macbook, Final Cut Studio 2, and have attempted to buy accessories for the Macbook from your stores. Other than the repair done to my iPhone (see below) I have not had a good experience with Apple. My first experience was buying the iPhone, while I did want to get the phone the first day and was prepared to wait in line; the experience was anything but good. There was many things that apple could have done to make the roll out of the phone better for both the retailers and the consumers. In hindsight, I should have seen that as a warning about Apple. However, I did not and continued to seek the experience that many of my friends have had with your store and products. So I ordered my laptop over the phone, I was very disappointed with the process, having to continually repeat my information (because it was supposedly erased when the charge did not through) in subsequent calls because of issues with the credit card company authorizing the charge and getting different information from different sales associates every time I called call, total number of calls to order the laptop, five. One of the reasons that I order Final Cut Studio 2 separate was because of bad information for the sales associate. The final issue that I have had with Apple stores, and one of the reasons that I was motivated in to writing this letter was going shopping for accessories for my Macbook Pro 17” on 8-17-08, The two closest stores to my home are 10250 Santa Monica Blvd., Los Angeles, CA 90067 and 8500 Beverly Boulevard, Suite #656, Los Angeles, CA 90048. The main product that I was looking for was a hard plastic cover from my laptop. The first store I visited was on Santa Monica Blvd. This store had no cases for 17” Macbook pros on display; they had lots of case and covers for the 15”, 13”, and air on display. When I asked a sales associate if they had any in the back, he replied in a snobby or condescending voice that if it was not on the shelf then they did not have anything for my Macbook pro. While I was surprised that an Apple store would not stock accessories for a $3000 laptop, I wrote it off as a busy sales day and the employee’s attitude as an off day. So rather than bother the employee having a bad day, which I should have to find out if the next store I was going to visit had an cases for 17” laptops, I decided to just go over to the next store. I would have used my iPhone but it still has issues with the phone that have not been worked out (see below). Upon arriving at the store on Beverly Boulevard, I noticed the same problem that seems to be common to all of the stores I have visited, that they are understaffed. After finally flagging down a sales associate, and asking if they had any cases for a Macbook Pro 17”, they did not. While they sales associate was nice and attempted to work with me, it is not her fault the store does not stock accessories for 17” Macbook Pro’s., I left the Apple store angry, why do they not carry products for my Macbook Pro. Having visited 3 Apple stores and seeing no accessories for my laptop it makes me wonder who will support my laptop when or if it needs service. I feel that with the limited product line up from Apple that one of these stores should have a good selection of accessories for a 17’ Macbook Pro. This failure along with many of the other issues that I have had to deal with in buying Apple products has totally turned me off to your products. While I understand that it is Sunday and the stores are busy it is still no excuse to not have products that fit my very expensive laptop, or to have sales associates that are unhelpful or rude. A recommendation is to have more stock on the shelves and more staff in the store when it is busy. I would return all of my Apple products if I did not need them for my internship. In the future I will go out of my way to avoid any Apple product, even if it means spending significantly more money to avoid your products. I have become convinced that my friends who think they are having a good experience with your stores and products have no reference of what good service or products are, I think that they have had such a bad experience with other companies that anyone that listens to them a little is now the greatest company.       

In addition, to not have a very good buying experience in your stores, I have not had a good experience with the iPhone 3G. I have already had to return my first iPhone 3G because it was defective, I will say that the one good experience I did have was with the technician who helped me at the genius bar at the Apple store at 189 The Grove Drive, Los Angeles, CA 90036. What is very disappointing is that many of the same issues still exist on the new phone; the one issue that has been fixed for the moment is the phone locking up and going into a no service mode. However, even the new phone still does not work correctly, why is it that when it the 3G mode is turned on the phone no longer gets reception? Turn off the 3G and I get some reception (still lots of complaints that the phone sound very bad or unintelligible). I waited to buy the 3G version so that I could have reasonable download speeds, sometimes I can get that 3G speed but often I cannot. My big issue is that this is a phone and the number one thing that it should do is be a phone, it fails often at this task. Second, I use this phone as an internet appliance and it often fails at this also. This is one of the worst phones that I have ever owned (and I have owned a variety of phones for different manufactures in the last 15 years). What makes me angry is that the iPhone does not live up to the specs on the outside of the box. This phone does not do what it is advertised to do. I would like to use this phone for work but having clients constantly tell me they “cannot understand me” or “that your phone sucks” is hampering my business. While I understand that I terrain and location have an effect on phone reception and service, I did not have near the problems with my last phone a Motorola 3G cell phone that cost significantly less. In addition, my last phone had a significantly longer battery life, would live for three or four days without a charge, this phone and the one pervious have yet to make it more than a day without having to be charged. Again the recommendation for the retail store is to turn off the 3G service, why have a 3G phone if you cannot use it because it cannot of short battery life.

My experience with this Apple product has soured me on all of your products. I now recommend that anyone who will listen to me to stay away from the Apple iPhone. I will show them my phone and let them make a call with the phone to show them why they should not get this phone. I only hope that I will have a better experience with my new Macbook Pro 17” laptop, however my friend already had to exchange his laptop twice, so I will not be surprised that I will be visiting the Genus  Bar soon with a problem with my laptop.

Sincerely,

The Benz Doctor

Sony finally wins a format war, and yes, the consumer is the loser!

Having read around the internet forums on this war I would like to start with dispelling some of the Sony fan boy myths, One the Playstation Two did not drive the original DVD format, cheap DVD players and pornography on DVD drove the sales of DVDs. In addition, I have never met anyone who bought a PS2 to watch movies on it. The PS2 was a hell of a gaming console and that is what drove the sales of it (which until January 2008 it still outsold the PS3). Second, one of the major reasons that Sony won this format war is that they own one the six movie studios and control the distribution for one of the other studios. With two of the six studios, Sony was able to control one third of the market for HD disk based content. Toshiba tried its best, but without content, they were almost sure to lose. For a short time, Toshiba may have won the war if Sony had held to its no pornography on Blu-Ray policy, but Sony was more interested in winning the war than to worry about Disney and it request to support that policy. Third, the consumer did not get to choose what format won this war; the choose was made behind doors in the backrooms of Sony and its partners. Sales figure bear this out, during December 2008 HD-DVD players accounted for about 40% of all stand-alone HD players. Yes, Blu-Ray has a five to one installed hardware ratio due to the PS3. However, sales of Blu-Ray movie titles are not five times that of HD-DVD movie titles sales figures, yet more proof that few people are using their PS3 to watch movies and that this war should have been decided on stand-alone player sales not on gaming console sales. Finally yet importantly is that the consumer has not adopted either of the HD formats, during December 2008 sales of both formats topped out at around 2.5 million units, which sound impressive until you find out that during the first two weeks of American Gangster’s release it sold over 3 million units. One movie outsold in two weeks during a recession all of the HD movies sold on both formats during the most important month long selling season. Just another nail in the coffin of HD-DVD and Blu-Ray formats.

Since my last post about HD video on disk, a lot has happened, as you most likely know both Microsoft and Toshiba have official given up on HD-DVD. Microsoft has stated that they will not support Blu-Ray on the Xbox 360, which will likely mean that Microsoft will focus on streaming HD content through its Xbox live service (note: it already has deals with Sony to stream its movies). As I have said in the previous articles, I think that HD Disk will never catch on due to the low adoption rate by consumers. Consumers will leap frog over disk-based media and move straight to streaming and downloading HD content. There are two major reasons behind this, first Blu-Ray players start at $400, which is too expensive for adoption of this format. An interesting side note as reported by High Definition Central that the price of Blu-Ray players are in fact going up now that there is no competition. Yes, the consumer is being screwed. Even more important is that with the new Blu-Ray spec out, most of these players will become obsolete once the new format is adopted. Thanks Sony for rendering my Blu-Ray Player obsolete so that it will support feature that were supported in the HD-DVD format. The second reason is why buy a player when you can download HD content on something most consumers who are interested HD video likely already own. As I previously talked about both the Xbox 360 and PS3, (when Sony gets its on-line service working well) will download HD content. A Computer with a subscription to Netflix will allow you to download HD content. Lastly, a DVR will also support HD content; both Tivo and Apple are both supporting this method of delivering HD content.

Therefore, my advice to you is if you are going to buy a HD player understand that it will likely not be supported in the long run, and that updates to the format may render you player obsolete. Better yet, do not purchase a player and use your existing technology to get and watch high definition movies.

Later

The Benz Doctor

Need Further Proof that the Wii is the the game to have…

God save the Queen…from the Wii

Prince William got a Wii over the holidays. His girlfriend was nice enough to pick it up for him. He was having a lot of fun with it, that is, while he had the chance to play. Now the console is being hogged by none other than the Queen! Apparently she is a natural at Wii Sports Bowling. Apparently, the Queen has become a bit of a technophile in recent years. Now she’s added the Wii to her list of must-have gadgets.

The Benz Doctor

Thanks to Go Nintendo.com

Is HD DVD Dead? NO! The most likely winner of the format wars is streaming video.

According to the pundits at CES, the HD DVD  format is dead. I would like to disagree with the pundits. They say that because one of the major movie houses has abandoned the HD DVD format this is the end of this format. I would say that no this is not the end of this format. Here are the reasons that this will not happen anytime soon. One, how many of you still have a Beta video machine next to your MD recorder in your entertainment center along with your PSP that every just needed to have. I look at records of accomplishment and conclude that Sony has not had a good record with creating their own formats. Strike number one.

Two, Sony’s sales of the PS3 are dismissal 1.2 million units during the critical Christmas season they even got out sold by a last generation consul the PS2 it sold 1.3 million units in the same time peroid. Just for a reality check, the Xbox 360 had 2 million new subscribers to its service Xbox Live in December and it is too early for the Wii numbers yet but they will likely beat both the Xbox 360 and PS3. However, this article is about the next generation of videodisk. In reality, both of these formats have a very small installation base. Never the less to expect the PS3 to drive the Blu-Ray format is hopeful at best and downright insane at the other end of the spectrum. Strike number two.

Three, according to several sites because Disney supports the Blu-Ray format they have not allowed the pornographic industry to release any pornographic movies on the Blu-Ray format. If this statement is true, then Sony will once again learn that as much as they may dislike the porn industry they absolutely need them to get a format to work (could this be a repeat of the Beta and VHS wars?). Without porn, any format is dead! People want their porn! They will buy whatever device will give them that what they want, including a lower quality playback devices. People will get the highest quality device they can get but if what they want is not available on the highest quality format then they will support the one that does. Think of how many people watch crap quality video on the internet because they want to see porn. Strike number three.

The real winner is going to be steaming video, the reason is that more and more people have access to broadband internet and again people want what they want, and they want the path of least resistance. Think about why people still trade files on P2P networks, if it was easy to get and play the song that you wanted, and you did not have to do odd things to make it work then most people would gladly pay for the song. However, this is not the reality. DRM has kept file trading alive and well, people are smart and they want to do what they want with a product they bought, if they cannot then they will break the law. Consumers want what is easy; any impediment to that goal will get steamrolled by the consumers, no matter what the industry wants.

At this point, the consumers are not interest in high quality video on disk. I would venture to say that this could be true for a long time. The agreement between Sony and Microsoft should be the real story of CES. This is where the format is going to go. The upgrading of the DVD format is similar to finding an upgraded format to vinyl records, while it is nice and there will be some people who use it there will never be wide spread adoption of that format. Using this analogy there will never be wide spread adoption of either Blu-Ray or HD DVD because they waited too long to make it work and the next great format is now out, and that format is HD streaming video.

The Benz Doctor

Sony to lose $413M in video games unit

Thu May 17, 7:20 AM ET

TOKYO - Sony will lose about 50 billion yen ($413 million) in its video games business this fiscal year, and recovery won’t come until the arrival of more games to play on the PlayStation 3 machine, a company executive said Thursday.

"The main point is that the PS3 will still be producing operating losses," Senior Vice President Takao Yuhara told a small group of reporters at Sony Corp (NYSE:SNE - news).’s Tokyo headquarters.

On Wednesday, Sony reported that losses for the January-March quarter widened from the same period a year ago to 67.6 billion yen ($563 million) in red ink, largely on launch costs for the PS3, or PlayStation 3, which went on sale in November in Japan and the U.S., and in March in Europe.

But Sony, which makes Vaio personal computers and Walkman portable music players, forecast a record profit for the fiscal year through March 2008 at 320 billion yen ($2.7 billion).

Booming sales of flat-panel TVs and digital cameras that have been lifting sales are expected to continue and boost Sony’s earnings in coming months, Yuhara said.

Although PS3 losses are expected to shrink with cost cuts this fiscal year, the key lies in having Sony and outside game-makers produce attractive games to play, which fully exploit the machine’s expensive technology, he said.

"What’s most important is software," Yuhara said. "In every region, our software lineup will be strengthened."

Sony’s revival efforts, led by Welsh-born American Howard Stringer, Sony’s first foreign CEO, may finally be starting to pay off. After taking the helm in 2005, Stringer got Sony to drop unprofitable businesses, sell off assets, reduce jobs and shutter plants. But losses from PS3 remain Sony’s biggest headache.

Intense competition with Nintendo Co.’s hit Wii, with its unique wand controller, also has hurt PS3.

Sony shipped 5.5 million PS3 machines in the fiscal year through March 31, fewer than the 6 million the company had targeted. Nintendo shipped 5.84 million Wii machines worldwide during the same period.

Earlier this year, Yuhara had said Sony plans to break even in fiscal 2007 in the gaming business. On Thursday, he said he hoped Sony’s game operations will turn a profit by fiscal 2008.

Sony shares, which have gained about a third over the past year, rose 2.6 percent to 6,630 yen ($55).

From Yahoo news.

Man how cool if you build space ships… you can use Cape Canaveral!!!

The Falcon 1 rocket built by SpaceX of El Segundo sits on the launch pad awaiting liftoff at the U.S. Military's Ronald Reagan Ballistic Missile Test Site on Omelek Island, near Kwajalein Atoll in the Pacific Ocean's Marshall Islands, November 25, 2005. Space Exploration Technology Corp., which is seeking to slash the cost of coursing through the cosmos, has been granted a five-year license to launch rockets from Cape Canaveral Air Force Station in Florida, the U.S. Air Force said Thursday. (Tom Rogers/Reuters)
Thu Apr 26, 7:32 PM ET

WASHINGTON (Reuters) - Space Exploration Technologies Corp., a start-up seeking to slash the cost of coursing through the cosmos, has been granted a five-year license to launch rockets from Cape Canaveral Air Force Station in Florida, the U.S. Air Force said on Thursday.

read more

 

If you have read my rants about Yahoo, then you will understand!

I have stated that Yahoo will fail sometime in the near future in previous articles (on this site). Yahoo will fail due to their apparent disregard for customer service and willingness to correct their problems or contact customers with something more than a generic replay. Well here is some proof that at least Google understand what they are trying to do. I will continue to say that Google will take over everything eventually with this kind of response. Check out the article here.

The Benz Doctor

 

Sometimes a 30 inch monitor is just not enough!

spectrum_30d.jpgCheck out the other monitors avalable! However the price is a little high! Check them out here.

Damm even the Sony fans are pissed off!

Here is a great rant about the PS3, Check out the message here!

The Benz Doctor

Honda Goldberg Machine!